Kurono Vermilion Chronograph 'SHU:朱'
Kurono introduces a small batch limited release - the Kurono Vermilion Chronograph 'SHU:朱'.
Available only at Kurono salons.
The Vermilion Chronograph is boldly presented in a distinct orange-red vermilion "SHU:朱" - and often associated with power nobility, warding off evil and ushering good luck. A symbol of fire and purification, vermilion is famously used on torii gates, precious urushi, and samurai armor.
Only a limited number of examples of the Vermilion Chronograph will be made and can be purchased in-person only at the Kurono salons in Tokyo and Shanghai starting 22 August 2025.
“At Kurono Tokyo, we conduct ultraviolet exposure tests during the development stage. Here’s how we do it: we take a prototype dial and stick it to the south-facing window of my atelier. Half of the dial is covered with black tape. It then stays exposed to sunlight—about 40 days in summer and 60 days in winter. This is equivalent to more than 10 years of exposure under normal use. At the end of the test, the black tape is removed, and we check whether there is any difference in color. I had long wanted to create a chronograph with a vivid orange dial, but most paints (pigments) failed this test. Only two pigments passed: ‘selenium red’ and ‘vermilion.’ These were the vivid orange colors I had finally found that would not fade.” ~ Hajime Asaoka
On the wrist, the Vermilion Chronograph is a bold statement highly recognizable from near or afar, and at 38mm is based on the slim Mk.2 chronograph case.
How To Purchase
1. The Kurono Vermilion Chronograph ‘SHU:朱’ is available ONLY for in-person purchase at the Kurono Tokyo Aoyama salon and Kurono Tokyo Shanghai salon from 22 August 2025. Online ordering is not available.
2. Customers must have a valid account. You can sign up at the Aoyama or Shanghai Salon, or online here
3. You can only buy one individual watch.
4. Full payment must be made during your order, this is strictly non-refundable.
5. Domestic VAT applies. (Aoyama Salon only: Foreign Traveler Tax Free Shopping is available with a valid passport and immigration stamp.)
Price: JPY 598,950 incl tax (544,500 excl tax) at Aoyama Salon / RMB 29,300 incl tax at Shanghai Salon.
Specifications & Availability
SPECIFICATIONS
Functions: hours, minutes, seconds, date, chronograph
Automatic winding
Case diameter: 38 mm
Case thickness: 11.7mm (13.5mm incl sapphire)
Case material: Stainless steel (316L, high-polished)
Water resistance: 3 atm
Lug to lug length: 46.8 mm
Lug width: 20 mm
Strap: calf leather
Movement: NE86 (automatic winding, 34 jewels, 28,800 vibrations per hour, power reserve approx. 45 hours)
Glass: sapphire box crystal
Made in Japan
AVAILABILITY & DELIVERIES
Limited production and will not be repeated
Only available at Kurono Salons
Immediate pick up from August 22nd
Conditions of Sale
Any transactions with Kurono means that you unequivocally accept the following terms and conditions of purchase:
Kurono has a strict No Refund policy.
Please ensure that you are certain in your purchasing decision before commencing to pay for your order. Finalizing and paying for your order will mean that you unequivocally understand and accept that you forfeit the right to cancellations and refunds for any reason, even in the pre-order stage. As this is a high demand limited edition item, this policy allows us to prevent hoarding/fraud and ensures that the product reaches the wrists of real collectors and fans. Any cancellations will be subject to a restocking fee of 19.23% of the watch’s MSRP to cater to card transaction and platform costs. The extra will be donated to our selected children’s charity of the season.
Shipping dates
Before making a purchase, please refer to the product pages on the shipping advisory. Depending on current world situations, there may be countries or jurisdictions where we may be allowed to ship to.
Precautions against resale accounts
Accounts that are suspected of being linked to reseller profiles will be banned immediately. We will take measures to prevent future purchases by such accounts.
Multiple purchases
To combat the existing reseller problem, we have a stringent one watch per customer policy. In the case of duplicate purchases, our system will detect this and both orders will be canceled.
Payment provider/Credit card errors
If a credit card error occurs at checkout, it is primarily due to either the security policies or restrictions put in place by your card issuer, and not our payments transactions provider. Please ensure that your card has overseas purchases enabled before you participate in this order. Please note that our payments provider will put in place strict verification processes such as OTP codes and matching addresses to your card.
Alternatively, you might want to consider alternative payment options such as Apple Pay or Android Pay. Please note that for Apple Pay, a Safari browser is necessary for it to work.
Loss of package/Custom delays
We will only use DHL International Economy from the point of origin and international airmail for all international orders or local delivery courier service. Please refer to DHL/local delivery courier's terms of service in your respective country should you require more information on shipping terms, conditions, and requirements.
You understand that any loss of packages or customs delays shall not be within the purview of Kurono, and any claims and correspondence shall be with DHL/local delivery courier, or with your country’s customs authority. While Kurono shall provide assistance with regards to paperwork on a best effort basis, you understand that Kurono shall not be held liable for any matter with this regard.
Additional Measures to stem Speculation and Unauthorized Resale
Warranty for Limited Edition Items
- Warranty or service claims within the first six months of receiving your watch by anyone other than the original buyer on record will be rejected.
- Warranty for any watches discovered on the resale market within the first six months will be voided.
Shipping Policy
We will only use DHL International Economy from the point of origin and international airmail for all international orders or local delivery courier. Please refer to DHL/local delivery courier's terms of service in your respective country should you require more information on shipping terms, conditions, and requirements.
VAT/GST/Excise Taxes
Please note that you have not been charged domestic VAT or related taxes at the point of order, DHL or the local delivery courier that they use may require you to pay the necessary VAT/GST/excise taxes applicable to your country of receipt before releasing the shipment. These taxes are unique to your country of domicile, and we shall not be held responsible for the payment of such taxes, except for local domestic taxes.
Exchanges & Repairs (Warranty)
All items are thoroughly inspected by watchmakers before they leave the factory for shipping. In the unlikely event that your item arrives damaged during transit, you may be eligible for a one-to-one exchange. Eligibility for exchange shall be on a case-by-case basis and only after your return is received and inspected. We will notify you of the approval or rejection of your exchange.
If you are approved, a new watch (if stock is available) shall be shipped to you without charge. If stock is unavailable, we will offer either a replacement of the affected part(s), a repair, or a refund.
We only repair or replace items if they are defective or damaged in transit. You will need to send pictures of the exterior of the shipping package in its entirety to help in your claim. You will be requested to take a picture of your warranty card to ensure the information tallies with your original order details as well. From there, we will make the necessary arrangements.
Please note that repairs may take up to 2-3 months depending on the condition of the watch. If you are uncomfortable with the waiting time, do consider before sending your watch back to the repair center.
Purchasing Questions
Yes, a valid account is necessary before purchase. We recommend that customers register for an account prior to any pre-order, so that the checkout process will not be delayed.
All warranty and service claims within the first six months of receiving your watch must be made through the original purchaser, otherwise it will be denied.
We accept the following payment methods:
AOYAMA: VISA, Mastercard, American Express (AMEX), JCB, Diner's card, and Bank Transfer (Domestic account only)
SHANGHAI: Cash (CNY), VISA, Mastercard, American Express (AMEX), Alipay and WeChat Pay.
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